期刊刊名：管理科學研究 　 卷期：9卷2期

篇名出版日期：2013年6月1日

作者：Shu-Hung Hsu

語言：English

關鍵字：Business Strategy, E-Business Adoption, Financial Performance

被點閱次數：8次

閱讀時間：712sec

摘要：
A business strategy associated with e-business adoption is better than one without such an association. This study examined the effect of business organizations use of business strategy type and the adoption of e-business level on financial performance. The entire accessible population of 960 companies was used as a sample. The results are based on 330 companies that provided useable secondary data. The secondary data of 330 firms (34%) was used to analyse the firm’s strategy type and e-business level. The hypothesis was proposed that the use of a differentiation strategy and a higher level of e-business adoption, would lead to higher financial performance from the electronic business markets. The hypothesis was partial supported by the results.

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