| 管理才能、國際行銷導向、協調機制與經營績效關係之研究─以台灣資訊電子業赴大陸投資之上市上櫃公司為例=Research on the Relationship among Managerial Competencies, International Marketing Orientation, Coordination Mechanisms and Business Performance-The Case of Information and Electronic Industri | 范惟翔,郭姿君,羅聖宗 | 經營管理論叢 | 3卷1期 | 2005/6/1 |